Articles by Polina Kratovich

Three removes are as bad as a fire. Benjamin Franklin If you’ve ever moved to a new place, you know that this quote is close to being true. Every move brings chaos, losses, and damages. So there is no wonder that Magento 1 store owners shudder at the thought of migrating to Magento 2. How to deal with all the customization made for the current website? How to save all the features? How not to ...

For a lot of businesses, having a website is one of the most important platforms that they can use to leverage their company. Whether you offer goods or services, a website can surely help your company reach new heights, not to mention customers. Although having a website isn’t as foreign of an idea as it was, standing out against your industry is probably the biggest hurdle to accomplishing yo...

When we talk about 2020, we usually think about the challenges it brought to us: pandemic, lockdowns, economic crisis, and other unpleasant events. But no matter what, this year is finally over. So today, we will look back and see what we have done and try to predict what 2021 will bring us. Amasty results of 2020 Even though the pandemic forced our team to work remotely for health and safety ...

Seven out of ten users that come to your Magento 2 store don’t complete the purchase leaving the cart abandoned. That is the reality. Then we thought whether there was some way to keep users in store converting them into customers. The things we tried and that worked we’ve described below. Learn how to retain your abandoners→ How much you lose because of abandoned carts Before we will make som...

As you may know, we currently develop our very first theme for Magento 2 - Jet Theme. It is already available for pre-order, so we decided to share more details about this product. In this article, we will talk a bit more about why we decided to develop our theme, what benefits it has, and what problems it solves. Why did we develop this theme? We are well known as the Magento extensions vendo...

Do you know this old-fashioned tradition to propose with a diamond ring? Well, it’s not so old actually. This tradition is a result of the thoughtful advertising of the De Beers company. In 1948 they created a slogan: A Diamond Is Forever that stressed the importance of engagement with a diamond ring. And 72 years later it became a tradition that provides profit not only to this jewelry company...