Articles by Ksenia Dobreva

Ksenia is a devoted marketer with a special love for writing. She believes that content with several pinches of SEO and social can be a brilliant daily special. Apart from marketing, Ksenia is keen on implementing project management in the content production domain, as well as growing and building effective content teams. Ksenia's articles were mentioned in Magento Community Digests and Magenticians News.
Gift wrapping

E-commerce Gift Wrapping Services: Best Practices from Top 10 Online Stores that Gift Wrap

According to the National Retail Federation’s 2023 Holiday Report, 62% of U.S. holiday shoppers said they were likely to purchase gifts online if wrapping services were available. That’s a big opportunity, especially since most stores still don’t offer it. In this blog, we’ll explore best practices for offering gift wrapping in online stores (including those on Magento) and highlight well-known online stores that gift wrap, so you can follow their lead.

February 9, 2015
Best 404 page examples in e-commerce

Error Pages with a Twist: Best 404 Examples in E-commerce

A 404 ‘Page Not Found’ error page is one of the most ignored design elements on a website. However, they can become a blessing in disguise for website owners.  The key to creating the best 404 page example is to learn to disguise the disappointment so well that it doesn’t seem like a disappointment at all. If designed well – similarly to creative meet-the-team pages – a 404 message can make people laugh a little and make them move on to another functional page.  Let’s talk about the elements of the best 404 not found pages and look at the best examples for inspiration.

January 12, 2015

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