Articles by Anna Novikevich

Anna specializes in fostering meaningful customer connections. She focuses on strategies that boost engagement and loyalty, ensuring every customer interaction leaves a lasting positive impression.
How to Build an E-commerce Website

How to Build Your Own E-commerce Website: A 2025 Guide

Having an e-commerce website is no longer just a luxury for large enterprises but a necessity for businesses of all sizes aiming to thrive in the global marketplace. With more than 2.14 billion digital buyers worldwide, your store can access these vast markets through an effective e-commerce platform. A robust e-commerce website enhances sales potential and allows you to maintain full control over your brand and customer experience. In this article, we'll guide you on how to build an e-commerce website from scratch, which platform is better, how much it will cost, and many other important aspects.

March 5, 2025
Posted in: E-commerce Best Practices
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Varnish Cache Setup

Boost E-commerce Speed with Varnish Cache: Setup, Benefits, and Best Practice

By storing copies of web pages in memory, Varnish reduces server load and significantly expedites content delivery. But to harness its full potential and ensure peak performance for your website, you have to configure Varnish properly. Below, we’ll examine the key steps for Varnish setup and showcase its use cases for regular and e-commerce website implementation.

January 21, 2025
Posted in: E-commerce Best Practices
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503 Service Unavailable Error

503 Service Unavailable Error: Complete Guide to Fixing and Preventing Downtime Issues

While encountering a 503 error might be disruptive, it is a challenge you can overcome with the right strategies. This guide explores the 503 error’s meaning, highlights its various causes, and provides practical solutions to fix and prevent these disruptions.  Learn how to address 503 Service Temporarily Unavailable issues to protect your website's performance, preserve user trust, and maintain your search engine rankings.

January 8, 2025
Posted in: E-commerce Best Practices
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How to calculate profit margin

Profit Margin: A Full Formula Guide for Easy Calculations

Profit margins directly impact pricing strategies, cost management, and long-term sustainability. When you know and constantly keep this metric in check, you can assess your business’s financial health and adjust strategies to improve profitability.  In this guide, we'll talk about how to calculate gross profit and answer some key questions, including "What is a good profit margin" and "What is the difference between gross margin vs net margin?" 

November 25, 2024
Posted in: E-commerce Best Practices
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what is SKU number

Mastering SKUs: A Comprehensive Guide for Keeping Your Inventory Neat

Have you ever looked at a product listing and wondered what that cryptic string of letters and numbers meant? The identifiers keeping track of your inventory are SKUs (Stock Keeping Units). But what does stock keeping unit mean? It might seem like an indecipherable code reserved for the warehouse, but behind those seemingly random characters lies the secret sauce to a thriving e-commerce business. 

October 21, 2024
Posted in: Inventory & Supply Chain Tips
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Shopify Fulfillment

Why You Should Consider Relying on Shopify Fulfillment

According to a study by Amazon UK, 91% of e-commerce shoppers decide where to make a purchase based on the availability of next-day delivery options, putting immense pressure on businesses to optimize their logistics.  That's where you’d want to learn about Shopify Fulfillment Network – a powerful, fully integrated fulfillment service designed specifically for e-commerce businesses.

September 17, 2024
Posted in: Shopify Insights
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Anna specializes in fostering meaningful customer connections. She focuses on strategies that boost engagement and loyalty, ensuring every customer interaction leaves a lasting positive impression.

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